Aanura | Demifine Jewellery | Ethnic Wear - Shop Now

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SHINE WITH DEMI-FINE JEWELLERY

CULT CLASSICS OF AANURA

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Aanura Solitaire Diamond Necklace & Earrings Set

Rs. 2,250.00

Rs. 2,250.00 ~~Rs. 4,500.00~~

(50%)

Aanura Cascading Floral Necklace & Earrings Set

Rs. 3,300.00

Rs. 3,300.00 ~~Rs. 6,600.00~~

(50%)

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Aanura Gold-Plated Blue Enamel Flower Ring

Rs. 1,325.00

Rs. 1,325.00 ~~Rs. 2,650.00~~

(50%)

Aanura Silver-Plated Purple & Blue Gemstone Ring

Aanura Silver-Plated Purple & Blue Gemstone Ring

Rs. 1,905.00

Rs. 1,905.00 ~~Rs. 3,810.00~~

(50%)

Aanura Gold Knot Statement Necklace – Stainless Steel

Rs. 1,100.00

Rs. 1,100.00 ~~Rs. 2,200.00~~

(50%)

Aanura Layered Gold Chain Necklace with Waffle Heart Pendant

Rs. 1,450.00

Rs. 1,450.00 ~~Rs. 2,900.00~~

(50%)

Aanura Silver Emerald Baguette Band Statement Ring

Aanura Silver Emerald Baguette Band Statement Ring

Rs. 4,950.00

Rs. 4,950.00 ~~Rs. 9,900.00~~

(50%)

Aanura Gold-Plated Bow Ring with Lustrous Pearl

Rs. 675.00

Rs. 675.00 ~~Rs. 1,350.00~~

(50%)

Aanura Butterfly Pearl Enamel Bracelet

Rs. 1,600.00

Rs. 1,600.00 ~~Rs. 3,200.00~~

(50%)

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Aanura Diamond Halo Silver Bracelet

Rs. 7,850.00

Rs. 7,850.00 ~~Rs. 15,700.00~~

(50%)

BOND OF LOVE

With all my love, from me to you

Jewelry, for me, has never been just an accessory, it’s an expression of emotions, milestones, and personal stories.

Yet, I often felt the absence of a single trusted space that could offer it all affordable, versatile jewelry for every occasion. Something that beautifully blends ethnic grace, western charm, demi-fine elegance, silver sophistication, and the modern brilliance of lab-grown diamonds.
That vision gave birth to the Aanura brand that creates jewelry which is elegant, durable, and truly accessible. From weddings to workdays, from grand celebrations to quiet personal moments, every piece is crafted to honor life in all its shades big and small.
Aanura is not just jewelry. It’s your companion, your story, your sparkle.
A reminder that every moment can feel auspicious, and every beginning can feel like a Shubharambh

VISIT OUR STORE

Westway Central 50 - Noida

Plot No. 4, Shop No.- 23A & 23B,First Floor,Central 50,Noida,Uttar Pradesh,201303

Why Shop With Us ?

Crafted With Care
Skin Friendly
Anti-Tarnish
Made For You

Trusted by our community

Khushi

This little ring has become my everyday companion. Simple, pretty, and makes me smile every time I look at it.

Aanura Gold-Plated Blue Enamel Flower Ring

Rs. 1,325.00

Rs. 1,325.00 ~~Rs. 2,650.00~~

(50%)

Poonam Chaudhary

I wore this set at my cousin’s wedding and honestly, it stole the show. Everyone kept complimenting me & I felt beautiful

Aanura Antique Bridal Necklace with Ruby Red Stones

Rs. 14,300.00

Rs. 14,300.00 ~~Rs. 28,600.00~~

(50%)

Maitri Vats

I don’t usually wear jewellery to work, but this bracelet feels so light and elegant that I forget I’m even wearing it… until someone compliments it!

Aanura Golden Leaf Statement Bracelet

Rs. 1,200.00

Rs. 1,200.00 ~~Rs. 2,400.00~~

(50%)

Noushin Hussain

These kundan earrings remind me of my mom’s old jewellery, but with a modern twist. They made my festive look so special.

Aanura Gold Kundan Earrings with Red & Green Stones

Rs. 4,450.00

Rs. 4,450.00 ~~Rs. 8,900.00~~

(50%)

Puja Puniya

Bought this pendant for my sister, and when she wore it, her eyes just lit up. It’s not just jewellery, it felt like a blessing.

Aanura Antique Floral Pendant Necklace with Pearls

Rs. 14,750.00

Rs. 14,750.00 ~~Rs. 29,500.00~~

(50%)

Isha Chaduhary

When I opened the box, I was literally surprised. They shine just like real diamonds. Can’t believe something this beautiful is guilt-free and affordable!

Aanura Blue Solitaire Gold Ring – Elegant Statement Jewelry

Rs. 1,980.00

Rs. 1,980.00 ~~Rs. 3,960.00~~

(50%)

Frequently Asked Questions

Q1. What is demi-fine jewellery, and how does it differ from fine or costume jewellery?

Answer: Demi-fine jewellery offers a luxurious look without the high price of fine jewellery. Made from quality materials like 925 sterling silver or stainless steel and plated with durable layers of precious metals, demi-fine pieces are designed for everyday wear. Unlike costume jewellery, they combine affordability with lasting elegance.

Q2. Is Aanura jewellery safe for sensitive skin?

Answer: Absolutely! Aanura jewellery is hypoallergenic, free from nickel and brass, and made with skin-friendly materials to prevent irritation. Our pieces are designed so you can wear them comfortably, even if you have sensitive skin.

Q3. How should I care for my Aanura jewellery to ensure its longevity?

Answer: To keep your Aanura jewellery looking its best: avoid contact with harsh chemicals, perfumes, and lotions; remove jewellery before swimming, bathing, or exercising; store pieces in a cool, dry place such as a soft pouch or box; and clean gently with a soft cloth to remove tarnish or fingerprints. Proper care will maintain its shine and quality for years.

Q4. Do you offer international shipping?

Answer: Yes, Aanura ships worldwide! We deliver securely to over 200 countries, ensuring your order is tracked from our Noida headquarters right to your doorstep.

Q5. Why should I choose Aanura jewellery?

Answer: Aanura is dedicated to delivering high-quality demi-fine jewellery that combines timeless elegance with everyday wearability. Our pieces are crafted with precision and designed to empower you to express your unique style confidently. With a focus on durability, affordability, and stunning design, Aanura jewellery is perfect for those who want luxury that fits seamlessly into their daily life.

Q6. Can I wear Aanura jewellery every day?

Answer: Yes! Aanura jewellery is crafted for daily wear. Using premium stainless steel and long-lasting plating, our designs are resistant to tarnish and scratches, making them durable enough for everyday use while still maintaining their elegance.

Q7. Do Aanura jewellery pieces tarnish easily?

Answer: No. Aanura jewellery is crafted from stainless steel with high-quality plating, making it highly resistant to tarnishing and discoloration. With proper care, your jewellery will retain its shine and beauty for years.

Q8. Are Aanura jewellery pieces suitable for gifting?

Answer: Definitely! Aanura jewellery makes a thoughtful and timeless gift for loved ones. Each piece comes in elegant, ready-to-gift packaging, making it perfect for birthdays, anniversaries, festivals, or spiritual occasions.

Q9. What makes Aanura jewellery different from other brands?

Answer: Unlike fast-fashion accessories, Aanura focuses on demi-fine jewellery—balancing luxury and affordability. Our hypoallergenic, tarnish-resistant pieces are thoughtfully designed, blending cultural inspiration with modern style. This unique approach makes us stand out in the jewellery market.

Q10. How do I find the right size or fit?

Answer: Our product pages include detailed size guides for chains, pendants, and bracelets to help you choose the perfect fit. If you’re unsure, our customer support team is always ready to guide you in selecting a piece that suits your preferences.