Welcome to Aanura: Your Destination for Gold Plated and Demi Fine Jewellery

Hypoallergenic Nickel Free

18k Gold Plated

Anti-Tarnish

316L Stainless Steel

Men’s Jewellery

Men’s Jewellery

Women's Jewellery

Women's Jewellery

Buy Ethnic Wear Jewellery in Delhi

Ethnic Style

Men’s Jewellery

Men’s Jewellery

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18K Gold Plated Snake Link Anti-Tarnish Waterproof Chain

₹2,000 ₹1,000

⭐⭐⭐⭐⭐(6)
₹1,000 ₹2,000 50% OFF
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Aanura 18K Gold-Plated American Diamond Ring For Him

₹5,200 ₹2,080

⭐⭐⭐⭐⭐(21)
₹2,080 ₹5,200 60% OFF
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18K Gold Plated Multi-Band Anti-Tarnish Waterproof Ring

₹5,900 ₹2,950

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₹2,950 ₹5,900 50% OFF
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Aanura Drop Accent Minimal Necklace

₹4,480 ₹2,240

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₹2,240 ₹4,480 50% OFF

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18K Gold Plated Silver Stone Grid Anti-Tarnish Demi-Fine Ring for Men

₹5,400 ₹2,160

⭐⭐⭐⭐⭐(107)
₹2,160 ₹5,400 60% OFF
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Rhodium Plating Waterproof Anti Tarnish Weave Chain

₹4,000 ₹2,000

⭐⭐⭐⭐⭐(31)
₹2,000 ₹4,000 50% OFF
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18K Gold Plated Anti Tarnish Waterproof Hand Necklace

₹5,900 ₹2,950

⭐⭐⭐⭐⭐()
₹2,950 ₹5,900 50% OFF
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Aanura Gold Plated U-Shaped Hoop Earrings

₹2,000 ₹1,000

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₹1,000 ₹2,000 50% OFF

BOND OF LOVE

gifts for Wife
Gifts for Sister
Gifts for Girlfriend
Gifts for Mother
gifts for Wife

WHY AANURA?

Luxury that fits your everyday life.

Fine Gold

Premium but Expensive
  • ✓ ₹50,000+
  • ✓ Mostly locker jewellery
  • ✓ Heavy & occasion wear
  • ✓ High maintenance
  • ✓ Limited daily usability
❤ MOST LOVED

AANURA

Modern Everyday Luxury
  • ✓ Starting ₹999+
  • ✓ 18K Gold Plated
  • ✓ Waterproof & Anti-Tarnish
  • ✓ Lightweight daily wear
  • ✓ Premium look without premium pricing

Cheap Imitation

Low Quality
  • ✕ Low durability
  • ✕ Tarnishes quickly
  • ✕ Skin discoloration
  • ✕ Cheap finishing
  • ✕ Not made for long-term wear
❤ MOST LOVED

AANURA

Modern Everyday Luxury
  • ✓ Starting ₹999+
  • ✓ 18K Gold Plated
  • ✓ Waterproof & Anti-Tarnish
  • ✓ Lightweight daily wear
  • ✓ Premium look without premium pricing
  • ✓ ₹50,000+
  • ✓ Mostly locker jewellery
  • ✓ Heavy & occasion wear
  • ✓ High maintenance
  • ✓ Limited daily usability
  • ✕ Low durability
  • ✕ Tarnishes quickly
  • ✕ Skin discoloration
  • ✕ Cheap finishing
  • ✕ Not made for long-term wear

Founder Story

When I started Aanura, I did not just want to build another jewellery brand. I wanted to create something timeless jewellery that people could truly connect with and wear every single day with confidence.

I always felt that luxury should not feel complicated or inaccessible. It should feel effortless, elegant, and personal. While exploring the jewellery industry, I realized that many people had to choose between trendy fashion jewellery that faded quickly or expensive fine jewellery that was not practical for daily wear. That gap inspired me to create Aanura.

From the beginning, my vision was clear to design demi-fine jewellery that combines modern aesthetics with lasting quality. Every piece at Aanura is thoughtfully crafted to feel premium, timeless, and versatile. Whether it is our 18K gold-plated collections or rhodium-finished pieces, we focus on creating jewellery that is waterproof, anti-tarnish, and made to become a part of your lifestyle.

For me, Aanura is not just about accessories. It is about confidence, individuality, and self-expression. I wanted every customer to feel that same sense of elegance and empowerment when they wear our pieces.

Today, seeing Aanura become a part of so many personal stories is what inspires me the most. And this is only the beginning of the journey we are building together